• 35+ Years of Experience
  • Realtor of the Year, 1992
  • Realtor of the Year, 1997
  • WFRMLS Founder
  • SLBR, Board Member & President
  • UAR, Committee Chairman, President
  • NAR, Board Member

After graduating in civil engineering, Rich decided to become a Realtor. He worked as a broker with Simons and Company until 1979, when he, along with six partners formed Commerce Properties, Inc., one of the first full-service commercial real estate brokerages in Utah. Th e firm grew to include all types of commercial brokerage, as well as asset management, and development and ownership of commercial properties. He was the principal broker from 1980 until 1999. In 1999 Commerce Properties merged with Colliers CRG to form the largest commercial real estate fi rm in the state of Utah named Colliers Commerce CRG.

Rich has been the principal broker of multiple companies continuously since 1979. In 1999 he left active management at Colliers Commerce CRG and became principal broker for Bennion Investment Group, a separate brokerage he had started several years earlier. He remained involved as a major shareholder at Colliers Commerce CRG until he sold his interest in 2008.

In 2010, Rich became principal broker of Advent Property Advisors, a new brokerage and property management fi rm specializing in asset management, leasing, selling, and development. He transitioned supervision of more than 425,000 square feet of office space, 2,300 storage units, 2,400 acres of raw land, and nearly 400 units of multi-family apartments. In May 2011, he became principal broker for Anderson Realty Group, where he remains today as the in-house sales broker for Anderson Geneva Development. His current focus is on selling land located within the 1,700 acre master planned community of @Geneva in Vinyard, Utah.

Rich has brokered thousands of transactions worth over a billion dollars. He brought several national tenants into the Utah market, managed hundreds of assets of every type, and developed from the ground up every type of asset class. He has dealt with all of the leading state and local government officials, financial institutions (local and national), developers, real estate professionals and related professionals.


Throughout Rich’s long and successful career as a Realtor, he held key positions with the Salt Lake Board of Realtors, the Utah Association of Realtors, the National Association of Realtors, and the Wasatch Font Regional Multiple Listing Service, which he founded. Starting with a simple committee assignment on the Salt Lake Board of Realtors, he eventually served on their Board of Directors from 1983-1986 and fi nally, as President in 1986. Rich was awarded Realtor of the Year in 1992. At the same time, he became involved with the Utah Association of Realtors as Chairman of their Legislative Committee and eventually as the President in 1993. Th ey named him Realtor of the Year in 1997. Rich has also served on the Board and various committees for the National Association of Realtors.

In 1996 Rich created a regional multiple listing system, now known as the Wasatch Front Regional Multiple Listing Service (WFRMLS). Th e WFRMLS originally only included the Salt Lake, Utah County, and Greater Ogden Realtor Associations. Today it is a statewide system that serves not only Realtors but the general public.


Rich has vast experience with nearly all aspects of real estate development —
residential, 1031 exchanges, multi-family, self storage facilities, hospitality, offi ce,
land, retail, and industrial space.